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Challenge events in the UK, especially those based on the formula
of Mountain Challenges, have a great fundraising potential. This has been
evident for many years with some events exceeding £200,000 income.
The charities that work with us set all of the fundraising targets and carry out the fulfilment of all pledges.
Global Challenge UK does not deal with any of the funds raised, they go direct to the charity.
However,
Global Challenge UK are members of the Fundraising
Standards Board
which ensures charities who work with us know that we are committed to best practices with regards to all of the
current UK Outdoor Event codes of conduct.
Global Challenge UK offer a variety of formats for Fundraising Challenge Events.
"Open" events:
Open Events may be attractive to charities and organisations who would like to enter individual(s) or team(s) to raise money
on their behalf. Not only are these events great fun but they have shown themselves to be excellent fundraising vehicles.
Any fundraising target is set by the charity.
"Off the Shelf" events:
We operate a range of "off the shelf" Challenge events that are
available to charities. In effect, Global Challenge UK
will design, manage and advise on all aspects of the event. The charity
is expected to find teams that are interested in completing events of this type
and to handle all the fundraising aspects. Experience suggests that teams recruited from companies are the most successful -
indeed, in the past some such teams have been able to raise £15,000 or
more with the full support from their company and colleagues.
Bespoke events:
If you can't find one of our tried & tested challenge events to your liking or have something specific in mind, Global
Challenge UK can design and event manage a unique event on your behalf. We pride ourselves on ensuring that no detail is overlooked,
that a fundraising potential is always born in mind and more than anything all safety issues are considered.
Why should charities develop UK Challenge events?
With increasing pressure on the overseas challenge
market UK based Challenge events offer a practical and attractive
alternative.
The real advantage is the fundraising potential. Events of this
type have a good track record - an average income of £5,000 per team is
realistic given the experience of the team at
Global
Challenge UK. Therefore, a well-subscribed event could expect to raise
£150,000 representing an excellent fundraising
ratio.
Because the events take place in the UK, the time required for
those with a busy schedule is far less - in fact most events can be completed
in a long weekend. This means that valuable holiday time does not have to be
used. Fundraising responsibility is also shared
between team members rather than being the sole responsibility of
one person.
For those charities that have developed UK
Challenges in the past, the return rate for teams can be as high as 60%,
suggesting that these are extremely popular events.
Other benefits
Sponsorship
For many charities, an existing corporate relationship can be
strengthened through Challenge events. If the company is willing to sponsor the
event by underwriting the costs, then all the money raised by the teams can be
available for charitable use. An added advantage, for the sponsor, is to have
the facility to target their own specialist sector by inviting teams from
within their group, their suppliers, customers and even competitors. In this
way, an entire sector, for example the IT sector, can be mobilised in support
of the charity. This in turn can lead to opportunities for the charity to
develop new opportunities.
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